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AVConnect 2019 Agenda

29 breakout sessions, 6 round tables, 3 general sessions, plenty of networking opportunities and one heck of a party.  

Hear from subject matter experts and your industry peers in sessions that will make you think about new ways to run your business, introduce you to new concepts and features, as well as ones that will help make sure you are using AudienceView efficiently and effectively.

It's all here!

Tuesday, April 30th, 2019

8:30
AM

Registration & Coffee

9:00
AM

General Session

To kick off our annual user conference and to celebrate our 10th anniversary of AVConnect, we welcome all of you to our host city and home of AudienceView - the beautiful city of Toronto. Our company has gone through a series of changes since last AVConnect across all areas of our business. We will update you on a few of these important changes and new faces and we’ll also take a trip down memory lane celebrating 10 years of AVConnect.
10:15
AM

Networking Break

10:30
AM

Industry Roundtables:

Performing Arts

Industry Roundtable:

Athletics & Sports

Industry Roundtable:

Regional Ticketing
11:30
AM

Intro to New BI

In this session you will learn some of the tips and tricks to using new BI, navigating the UI, searching for nodes. We'll showcase some of the things you have always wanted to do - donor front of house report, payment info, proofing and more.

Regionalizing with AudienceView

Thinking of unlocking the value of AudienceView through regional ticketing services? Our panellists have expanded their offering to support ticketing needs throughout their region. Hear some do's and don'ts as your organization contemplates regional growth.

Leveraging Third Party Customer Data in AudienceView

How can you use third-party purchase data from merchandise or even concessions to create more robust, 360 degree, customer profiles and drive more revenue?
12:30
PM

Lunch

1:30
PM

Learn to Love Digital Wallet and Payment Plans

Our two biggest new features for this past year are the introduction of Digital Wallet tickets and Payment Plans. Come get a step-by-step guide to implementing these two great new features.

Subscription Nation

Exploring the Netflix/Spotify effect on people's expectation of what subscriptions are and how they work. They have changed the way that we interact with services. What are organizations doing to fight the decline in subscriptions/season ticket and donor renewal?

How Dynamic Pricing Strategies Can Impact AudienceView Organizations (Presented by Digonex)

We believe that every organization/venue can benefit from a well-designed dynamic pricing strategy, however, many who have adopted dynamic pricing struggle with a “manual” approach that is time-consuming and complex given the vast amount of data gathering, analysis and systems work required to regularly update prices. If you ever wished there was an easier way to maximize the impact of your dynamic pricing strategy and automate the process – there is! In this session, we will discuss the significant (and largely untapped) opportunity for automated, algorithmic dynamic pricing for AudienceView customers. We will explore how your organization can take advantage of this innovative pricing strategy and the integration between Digonex Dynamic Pricing and AudienceView. In addition, we will share case studies, including detailed results, of organizations which have implemented dynamic pricing.
2:30
PM

Networking Break

3:00
PM

Sending the Right Message to the Right Patron

How can you use AudienceView to target the right patron at the right time? This session will a focus on leveraging conditional up-sells and add ons, spotlight messages, email automation, pre/post event emails, new accounts and auto set up of online users.

What's your Best BI?

We all struggle at times with BI, with its size and scope. Come be re-inspired by what BI can do by seeing some of the best BIs created by our customers and how they can be used to drive operational efficiency.

18 Customer Data Fields That Summarize Your Customer Relationship

Did you know that AudienceView can serve up aggregate customer information to your team that is updated on a nightly basis? Learn how 18 fields on the customer level can be used to build up really strong customer profiles that display relevant and useful information to your staff, as well as utilized in marketing and fundraising list generation.
4:00
PM

Customer Engagement - What is it and How do you Measure it?

Live entertainment professionals need to know their customers, especially ones with the most affinity for their organization. Your most loyal customers are your most lucrative but how do you identify them? The AudienceView platform enables organizations to create dynamic queries that measure specific customer engagement.

Using Microsites to Drive Messaging and Target Special Groups

This panel discussion will look at how some of your peers are using microsites to drive messaging, restrict inventory, and target groups. We will also spend some time reviewing pain points and best practices.

Too many channels! Examples and benefits of an Omnichannel Customer Journey (Presented by BROADWai)

Consumers now have a dizzying number of channels that they use to connect with you. From your website, to social channels like Facebook, Instagram and Twitter, fans want you to reach them where they are. And don't forget SMS, Chat and Email too! Engaging fans in their preferred channel has a tremendous impact to your bottom line. When considering an Omnichannel approach you need to make sure it best serves your fans and your staff. What is the appropriate way to respond in each channel? In this conversation, we will share best practices for building an Omnichannel approach, as well as share some information on recent technological solutions.
5:30
PM

Welcome Reception

 

Wednesday, May 1st, 2019

8:30
AM

Coffee

9:00
AM

General Session

We will kick off Day 2 of our conference by deconstructing your calendar year by focusing on the lifecycle of your events. We’ll highlight some key points on the timeline that are critical to your business by showcasing some great customer and industry examples on how to maximize your customer experience. We will also introduce all the valuable ways that TheaterMania can help you accomplish your mission.
10:15
AM

Networking Break

10:30
AM

Persona Roundtable:

Ticketing

Persona Roundtable:

Marketing

Persona  Roundtable:

Fundraising
11:30
AM

Customer Case Study:

Pay What You Can with Canadian Stage

Canadian Stage has grown its sales of 4-pack flex voucher subscriptions at Shakespeare in High Park significantly, despite being a primarily PWYC audience. Learn how they did this and find out how they apply moves management to this group to ensure that in the end, they will them their estate!

Intro to New BI

In this session you will learn some of the tips and tricks to using new BI, navigating the UI, searching for nodes. We'll showcase some of the things you have always wanted to do - donor front of house report, payment info, proofing all sorts of things.

Cut the Noise - Mastering Email Marketing in the Age of Distraction. (Presented by WordFly)

Learn the secrets or running a successful program, see innovative examples from international arts & entertainment venues and discover how to turn your email program into a revenue powerhouse, including:
-Three secrets of effective email marketing
-Driving ticket sales & donations with email
- Email innovation - What's coming next.
12:30
PM

Lunch

1:30
PM

Let's Be More Like Airlines!

The 'airline model' is often used when we talk about revenue or procedures in our jobs or meetings. Often there is push back – "we are NOT an airline" or "event tickets are not the same as airline tickets" – and while that may be true, are we missing tricks that the airlines nail? Pre-event check-in, the ability to easily upsell last-minute premium seats or packages, or even to prove who you are post-sale revenue opportunities, moving the third-party revenue out of our main primary flow and using the confirmation page as a marketplace? In this panel session, learn opportunities and real-world success stories to achieve greater revenue and service by cherry picking airline mentality.

The Perfect Suite of Customer Touchpoints

Over the course of a season, you will have loads of opportunities for customer engagements and touchpoints to support your business goals. But what touchpoints are the right ones? And when? This session will highlight the major touchpoints you have with different types of customers and highlight some opportunities for new touchpoints that perhaps you haven't considered. We will also showcase best-in-class examples for inspiration.

Introducing Event NPS

How are you measuring whether your event was successful or not? Revenue, attendance all are important metrics, but have you considered introducing NPS into your organization? This session will walk you through the steps to implement an NPS program in AudienceView that will provide your organization with immediate feedback from your event attendees. By adding to your metrics, you will be able to improve your event experiences with a proper measurement in place.
2:30
PM

Networking Break

3:00
PM

Best Practices for Auditing User Transactions

While organizations work hard to sell and manage inventory, there are unfortunately people who will ultimately find loopholes for personal gain. The session will review reports and tips for daily, monthly and annual audits of user transactions so you can keep your eyes open for fraudulent activity.

Content Management Best Practices

Looking for a refresher on the "how to's" of Content Management? Whether it be creating a good looking add-on/upsell/recommendation article or updating portions of your website, AudienceView makes it easy to make these changes and create a top-notch web experience for your customer.

Selling Tickets Through TheaterMania

While most organizations are using third-party distribution channels to sell tickets, learn how we have created a unique referral program with TheaterMania to sell tickets directly from the AudienceView platform that keeps you in control of your distribution. Our TheaterMania team will outline the steps needed to take to get setup on this new program as well as identify the ways which you can use TheaterMania to sell tickets.
4:00
PM

Expert Tips to Shave Off 5 Hours of Work Per Week

Have you ever known a ticket office that has too many employees? Didn’t think so. Ticket office leaders are constantly understaffed and overworked, yet the number of things to be done only seems to grow. While the pressure to improve operations and increase customer service rises, it’s critical that you find ways to become more efficient as a leader and as a team. Your peers will present tools and methods that create focus and efficiency to conserve your most precious resource – time. You’ll also walk away with a few tools that will help create the work-life balance you’ve been searching for.

Choose your own Adventure - Providing a Dynamic User Experience

Not only does dynamic content create a fun experience for the customer, but it's also an opportunity for marketing and sponsors (meaning new revenue!). This session will dive into the ways that you can create this unique experience using AudienceView.

From Customers to Advocates: How using Review Sites help us to enhance the customer experience. (Presented by Booking Protect)

Giving a great customer experience is what all successful businesses and venues aim to do but often we fall short in the delivery. Hear the direct experience of this journey – including the ups and downs from taking a customer proposition from ‘3 star - Average’ to ‘5 star - Excellent’. Learn the power of independent review sites, how to get the most out of them and how to make these sites work for you.
7:00
PM

AudienceView Bash!

 

Thursday, May 2nd, 2019

9:30
AM

Coffee

10:00
AM

Retaining Subscribers Following a Blockbuster.

The latest blockbuster has brought you a record number of new subscribers. But how do you ensure they continue their subscriptions in year two and beyond? This panel discussion will dig into the ways some of your peers have addressed retention after a high yield Season.

Product Update: Exchanges

Learn about one of the major features we're planning to add in 2019 - Online Exchanges. We think this is a great opportunity to save you time, reduce costs, and create revenue. We'll describe the what and the why, and give you a chance to provide feedback.

Uncovering "Hidden Features" in AudienceView

AudienceView Solution Experts share their top hidden features in AudienceView, that will get you excited to log into your system right there.
11:00
AM

Power of the Google Integration

Google Tag Manager and Google Analytics are powerful tools that will help you better understand your customer and drive revenue. Join us to better understand some high-level analytics and hear a few case studies on what can be through these valuable tools.

Creating Better Web Experiences - Leveraging the API and Understanding CSS

Explore the AudienceView online landscape. Learn how you can use the AudienceView API and CSS to create web experiences that improve the customer journey and increase revenue.

 

12:00
PM

General Session

It’s hard to believe that the 10th AVConnect is coming to a close. We will wrap up the conference with some findings and observations from the previous three days together as well as talk about the future of our user conferences in 2020 and beyond. We’ll then send you on your way back home filled with excitement and energy to bring everything you’ve learned and apply it back with your teams.
12:45
PM

Closing & Thank You


*Session times and content subject to change

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